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[3 Dec 2009 | 3 Comments | ]
Keeping track of customer conversations on Twitter

This is interesting. I just made my post yesterday about Social Networking and the help desk and I hear about a vendor who has integrated some sort of social media into a help desk software product. In this case, ManageEngine integrated Twitter with the customer help desk software.
A little background first. When customers feel satisfied or frustrated, they generally vent out their feelings and opinions by calling support or emailing them. If they don’t get any response, they blog about their experiences. With Twitter, it just became easier. 140 characters …